DYNAMIC AFRICA

African-based news, lifestyle & popular culture platform that brings you stories and information concerning Africa and the African diaspora. Set up in 2010, Dynamic Africa is a rich content-driven creative space with a Pan-African outlook established as an expressive platform for African experiences, African culture and African stories.


Dynamic Africa is a diverse multimedia platform, which curates global ideas, memes, attitudes and other phenomena that shape popular culture, with both a local and global African perspective.




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Posts tagged "lemlem"

LEMLEM Pre-Fall 2014 Collection.

Modeled by Ajak Deng, the latest from Lemlem (a surprisingly affordable label, considering) can be describes as laid-back cool with subtle hints of masculinity that mixes breezy striped tunics, tie-dyed fabrics and loose chinos with classic unisex footwear.

Founded in 2007 by model, spokeswoman and entrepreneur Liya Kebede, Lemlem (which means ‘bloom’ or ‘flourish’ in Amharic) was born out of a need to inspire economic independence in Ethiopia and to preserve the art of weaving. Noticing that traditional weavers in her home country were losing their jobs due to a decline in demand for their art, Kebede established the label as a way of addressing this void and preserving an important part of Ethiopian history.

All items are handmade in Ethiopia from natural cotton.

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thesmithian:

The clothing line provides employment for practitioners of a centuries-old tradition that was facing extinction.

“I visited an area of these incredible weavers that we’ve always had in Ethiopia who make incredible work but don’t really have the space to sell their clothes anymore,” Kebede says… “It’s one thing to donate money. It’s a whole other thing to give an opportunity for someone to make his own money.”

And that’s how Lemlem—which means “to bloom” in Amharic—was founded five years ago.

more from Liya Kebede.